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GreatnessU ACME NLP — March 16 – April 1, 2026

Each presenter delivers two 20-minute presentations using the 4-MAT System + 5 metaphors

Hana

Sensory Acuity
PractitionerHas Demo5 source files
View Script
WHY: Shaw quote, mind reading vs. observing, Erickson stories, NL...
WHAT: Definition, calibration concept, 5 components (skin color, t...
HOW: Like/dislike calibration exercise (groups of 2, ~5 min/perso...
WHAT IF: Connection to rapport, scientist observer mindset, practical...
Reframing
Practitioner11 source files
View Script
WHY: Why reframing matters — helping people covertly, loosening t...
WHAT: Definition, map is not the territory, context reframe (compa...
HOW: Partner exercise (groups of 2, ~5 min/person): get problem, ...
WHAT IF: Three anticipated Q&A items: missed reframes, needing more i...

Dustin

Rapport
Practitioner12 source files
View Script
WHY: Why rapport is the foundation of all influence and communica...
WHAT: Definition (nominalization to process), Birdwhistell 7-38-55...
HOW: Three exercises: body language rapport, voice rapport & comm...
WHAT IF: Agreement Frame, breaking rapport accidentally, three questi...
Changing Values in Hierarchy
Master PractitionerHas Demo11 source files
View Script
WHY: Values drive all behavior, values change over time, crisis/v...
WHAT: Values are contextual, nominalizations, 3 elicitation method...
HOW: Changing Values technique: elicit submodalities, contrastive...
WHAT IF: Four anticipated Q&A items, team values alignment applicatio...

4-MAT System Reference

1. WHY35% · ~7 min

Motivation

Discussion — Motivate & Witness

Build a reason for your audience to care. Why would I want to learn this? What would I gain? How would it be useful?

2. WHAT22% · ~4.5 min

Information

Teaching — Students Listening

Introduce the concepts and information. Only explain WHAT it is — do NOT explain how to do it here.

3. HOW18% · ~3.5 min

Exercise

Coaching & Facilitating

Read the script/steps for the technique. Explain exercise setup. Say "demo goes here" where applicable.

4. WHAT IF25% · ~5 min

Future Pace

Self Discovery — Evaluate & Predict

Three questions: What questions do you have? What did you learn? What do I need to know?

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